The most unpredictable interconnected things

Photo 5 of 12

Vikings and advertising

When the Scandinavian navigator opened a settlement in Greenland, he called it «Green Land». Without suspecting it, at that moment Eric Ryzhiy applied one of the most effective marketing tricks: “the right name is the first step to success”. The thing is that the name of this area runs counter to the white ice and cold that is inherent in Greenland. Having given the earth such a name, Eric managed to attract dozens of ships with settlers and populate the area with people.

AUTO Cars for Export in the USSR

Cars for Export in the USSR

“Volga”, “Moskvitch” and “Lada” managed to see this world beyond the borders of their native country. Soviet cars were quite successfully exported even before the start of the war to countries such as Turkey, the Baltic states and others. In this collection, we will tell you about all the cars that were successfully used not only by russian people, but also by other people ...
INTERESTING Chelsea Hotel — New York Bohemian Habitat

Chelsea Hotel — New York Bohemian Habitat

The New York Chelsea Hotel was built in 1844 and since then has become a magnet for famous writers, musicians, actors, artists, etc. This place has always been not simple, as if a special atmosphere reigned in it, which attracted the whole New York bohemia. What does this place look like now and what was so special about the legendary Chelsea Hotel? More on this later ...
SOCIETY A Young Trucker Told About Her Work

A Young Trucker Told About Her Work

There are some women who are not afraid to go beyond the generally accepted framework and do as their hearts tell them, even if it alerts the society and raises a lot of perplexing questions. Ekaterina Mironova, a trucker from Nizhny Novgorod, Russia is just such a woman. She told about her work, a 20-ton truck and the dangers on the road in one of the interviews ...