The most unpredictable interconnected things

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Vikings and advertising

When the Scandinavian navigator opened a settlement in Greenland, he called it «Green Land». Without suspecting it, at that moment Eric Ryzhiy applied one of the most effective marketing tricks: “the right name is the first step to success”. The thing is that the name of this area runs counter to the white ice and cold that is inherent in Greenland. Having given the earth such a name, Eric managed to attract dozens of ships with settlers and populate the area with people.

How Women Live in Saudi Arabia: Bans and Prejudices

Being a woman in Saudi Arabia is not as easy as it may seem to uninformed people. The thing is that inside their country they have more prohibitions than permits, which greatly affects their life in general and their existence in society. The most interesting thing in this situation is that at the legislative level, no prohibitions have been spelled out and to this day exist as a kind of tribute to traditions. But this, of course, does not free the woman from moral repressions and even physical punishment for the slightest misconduct, up to and including loss of life. The one that can and cannot be women in Saudi Arabia will be discussed in this collection.

Is Sugar as Bad as We Think?

In this collection we will try to answer a very controversial and ubiquitous scandalous question: is sugar really harmful, as people think about it? Is it true that sugar consumption can cause diseases such as diabetes and cancer? Does sugar contribute to weight gain and obesity? We will try to answer these and many other questions about the sweet product right now ...

What are these products made of? You will not believe!

At first glance, all these products are quite edible and appetizing and look so realistic that immediately there is a desire to sweep them off the plates without a trace. In fact, all this food is the work of the talented Japanese sculptor Seiji Kawasaki, who makes identical-looking food products from ... wood!