The most unpredictable interconnected things

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Vikings and advertising

When the Scandinavian navigator opened a settlement in Greenland, he called it «Green Land». Without suspecting it, at that moment Eric Ryzhiy applied one of the most effective marketing tricks: “the right name is the first step to success”. The thing is that the name of this area runs counter to the white ice and cold that is inherent in Greenland. Having given the earth such a name, Eric managed to attract dozens of ships with settlers and populate the area with people.

Snow Beauty: Incredible Albinos From Different Countries

These people are different. Their appearance will always be an occasion for discussion: both good and quite the opposite. On average, albinism appears in one in 20 thousand people and the most unusual is that it can be people of completely different nationalities. In this collection we will show you how albinos look in different countries of the world ...

Quarantine: Isolation or Moment of Reboot and Rest

Quarantine ... Pandemic ... Coronavirus ... These words we now hear from everywhere. But it depends only on us how we perceive and project them onto our lives. You can panic and drive yourself into a corner, or you can choose the opposite option and regard it simply as a new period of your life, time to search for truth, new opportunities and affirmation of life values. And so, for those who, like us, choose the second option, we provide a selection of how to use time effectively and profitably, which, as it seems to us, lasts so long in conditions of social isolation.

Is Sugar as Bad as We Think?

In this collection we will try to answer a very controversial and ubiquitous scandalous question: is sugar really harmful, as people think about it? Is it true that sugar consumption can cause diseases such as diabetes and cancer? Does sugar contribute to weight gain and obesity? We will try to answer these and many other questions about the sweet product right now ...