The most unpredictable interconnected things

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Vikings and advertising

When the Scandinavian navigator opened a settlement in Greenland, he called it «Green Land». Without suspecting it, at that moment Eric Ryzhiy applied one of the most effective marketing tricks: “the right name is the first step to success”. The thing is that the name of this area runs counter to the white ice and cold that is inherent in Greenland. Having given the earth such a name, Eric managed to attract dozens of ships with settlers and populate the area with people.

Cars for Export in the USSR

“Volga”, “Moskvitch” and “Lada” managed to see this world beyond the borders of their native country. Soviet cars were quite successfully exported even before the start of the war to countries such as Turkey, the Baltic states and others. In this collection, we will tell you about all the cars that were successfully used not only by russian people, but also by other people ...

«I’m an Engineer»: 25 Ingenious Inventions of Ordinary People

Obviously, loyal fans of the Crazy Hands section from a popular TV show worked on inventions from today's selection. The genius of the authors of these ideas sometimes crosses the maximum mark, but let's be honest ... Who cares how and from what this or that device is made if it works 100%? We bring to your attention 25 ingenious inventions from the category of "I’m my mother’s engineer"!